More Powerful Together

We believe consumers and utilities are #MorePowerfulTogether. Ruralite Services partnered with Northwest Public Power Association to create an initiative for utilities to engage consumers in the value and importance of public power.

Our goals:

  • Focus on Western utility region.
  • Create easily-customized materials.
  • Increase engagement of member utilities with their consumers.
  • Raise the profile of public power.

Over the next year we're rolling out actionable consumer content to support two-way communications and consumer engagement. This support includes:

  • Message Guide for More Powerful Together
  • Print and digital ads
  • Social media posts
  • Leadership editorials
  • Website content
  • Pop-up banner art for utility lobbies, community events
  • Posters (internal and external focus)
  • How-to webinars